You are attempting to use the "old" Acrobat 9.x AIP logic of applying each update in order. That is no longer the logic used for AIP starting with Adobe Acrobat X and continuing with Adobe Acrobat XI. With Acrobat X and Acrobat XI now you install the base 11.0.0 and then apply the latest Quarterly Update (at this time those are versions 10.1.12 and 11.0.09).
Have a look at the ETK for more information on Enterprise level installation use cases and other very useful valuable information: Acrobat-Reader Enterprise Toolkit Home